How we promote the work of the CAB

The Bureau is overwhelmed by demand for face to face advice services, proved by the numbers seen at any one open door session (possibly 40 or more a day),the numbers we have to turn away outside opening hours,and the demand for appointments.

However this does not mean that the Bureau has no need to promote it's service. For example, we still want to reach more younger and older clients. Promoting the service helps address equalities issues.

We have identified five main ways to promote the CAB more widely:

• getting articles and press releases to appear in the local newspaper, to coincide with recent national publicity or changes in the law etc
• reporting in the local media the consequences of our Social Policy activities
• giving talks to local groups on the work of the CAB
• producing an Annual Report that is specifically angled at the promotion of the CAB service
• taking up Social Policy issues in collaboration with other local groups, and increasing awareness of the contribution we can make for positive change

The Finance and Development Sub Group will consider these points and will decide priorities for the period 2000 to 2003. Once this has taken place, the identification of activities needed, timetable, resource implications and overall responsibility will be decided.

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